Home of handball.

Outstanding

The VfL Gummersbach is the traditional club of the German Handball Bundesliga. As the only club that has always played continuously in the elite class, the world-famous current record holder has made handball great and produced real legends.

Challenging

Handball is by far the most popular German club sport after football. As a co-founder of the Bundesliga, the VFL Gummersbach, also known throughout Europe, strove to reorient the club in order to inspire all fans to play their own sport in a contemporary way and to make Germany the No. 1 handball country again.

The result

With the new claim “home of handball”, the VFL Gummersbach is positioning itself as the centre of an athletic, exciting and fair top-class folk sport. All club media were given a new look that lived up to the speed and authenticity of handball. In order to present the new self-conception, a club film was shot that shows what makes the sport so special: real closeness to the players. In addition, a club hand signal was established, which enjoys great popularity among fans and players and makes one thing clear: VfL rocks handball. Since 1861 and also in the future.